Rebranding initiative to boost development, transparency – BPP
By Okeoghene Akubuike
The Bureau of Public Procurement (BPP) has unveiled a rebranding initiative to strengthen its reforms and promote national development.
Dr Adebowale Adedokun, Director-General (D-G) BPP, disclosed this in a statement issued by Zira Nagga, Head of Public Relations, BPP, in Abuja on Friday.
Adedokun said that under his leadership, the bureau is embracing a renewed visual identity.
He said the bureau’s staff now wear branded T-shirts and caps bearing the inscriptions “BPP: Driving National Development” and “Promoting Inclusivity and Cohesion”.
According to him, this symbolises a deeper commitment to professionalism, ethical standards, and inclusive governance.
Adedokun said that the rebranding aligns with President Bola Tinubu’s Renewed Hope Agenda, and signalled a fresh chapter for the BPP.
“Central to this vision are inclusivity, cohesion, and teamwork, which values the bureau believes are essential to repositioning public procurement as a lever for national growth.
“This new look is more than a facelift. It is a statement of purpose.
“We are sending a clear message that the bureau is evolving, embracing innovation, and is committed to building a procurement culture rooted in integrity, equity, and accountability,” he said.
The D-G noted that beyond aesthetics, the initiative was part of a broader strategy to enhance stakeholder’s engagement, deepen public awareness, and transition, towards digital procurement systems, that foster efficiency and transparency.
He said that the bureau was also intensifying its outreach to Ministries, Departments, and Agencies (MDAs), advocating strict adherence to the Public Procurement Act (2007) and championing best practices across the board.
“Through greater public engagement and transparency, the BPP hopes to inspire trust and build a procurement system that works for all Nigerians.
“This is the rebirth of the BPP. It is a call to unity, professionalism, and shared responsibility.
“We are inviting Nigerians to walk this path with us, to build, together, a procurement system that truly supports national development,” he said. (NAN)
Edited by Sandra Umeh
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