NEWS AGENCY OF NIGERIA
Stakeholders urge Customs to support border communities

Stakeholders urge Customs to support border communities

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By Martha Agas

Some stakeholders have called on the Nigeria Customs Service (NCS) to ensure that its Corporate Social Responsibility (CSR) Unit implements projects that positively impact its operational areas, particularly border communities.

The stakeholders made the call in an interview with the News Agency of Nigeria (NAN) on Tuesday in Abuja.

NAN reports that the NCS recently established its CSR Unit, Customs Cares, to spearhead programmes aimed at supporting the presidential priority areas and the Sustainable Development Goals (SDGs).

The initiatives would focus on school renovations, mobile clinic activations, food and medical aid, agricultural support, skills acquisition programmes, and youth empowerment.

A customs and tax expert, Okey Ibeke, described the introduction of the initiative as timely and an efficient tool for bringing stakeholders and host communities together to advance Nigeria`s economy.

Ibeke, the Principal Partner at International Trade Advisory Services Ltd, stated that the projects should impact border communities, as they were often neglected and lack basic amenities and infrastructure.

“Border communities are often neglected by government, because of where they are, they lack social infrastructure, road, schools, water and all these things. They need projects that will touch their day to lives.

“This is because customs rely on them to get information about the movement of smugglers, so getting close to them and doing things to improve their well-being will make them stop seeing customs as enemies.

“That is why, at times, they attack them, but through this CSR, they will start seeing customs as friends, as partners to the economic development of Nigeria,” he said.

According to him, the NCS had already begun its CSR initiatives before the recent formal unveiling and advised them to invest more in projects within the locations of their commands.

He said that the initiative would help secure greater support, especially for their anti-smuggling efforts.

The expert also urged them to invest in key stakeholders at the port, such as training clearing agents, given their critical role in issuing licenses to customs agents.

He alleged that most import duty fraud at the ports was perpetrated by them and explained that demonstrating genuine care for them could help reduce fraudulent activities to the barest minimum.

“The training should educate them on the dangers of committing fraud and highlight its impact on the NCS’s operations, their communities, and future generations, “ he said

Similarly, the Secretary of the Customs Consultative Committee (CCC), Dr Eugene Nweke, noted that the CSR Unit has the potential to make a significant positive impact on Nigerian communities, particularly those in border and riverine areas.

Nweke expressed confidence that, over time, the initiative would encourage communities to either resist smuggling or provide useful information to help customs effectively curb smuggling.

He urged the NCS to undertake projects that empower youths and women involved in farming and mining to enhance their capacity for importation.

“Since customs revenue comes from taxes imposed on trades and related activities, as such it is not out of place if the NCS`s CSR is structured and channel towards empowering young men and women.

“The empowerment should be for those who engage or are involved in farming and mining exportation activities, to boost their consolidation base.

“By so doing, within a few period the CSR will strengthen the exports capacity of the nation, “ he said.(NAN)(www.nannews.ng)

Edited by Peter Amine

Guinness Nigeria bags CSR, consumer engagement awards

Guinness Nigeria bags CSR, consumer engagement awards

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By Rukayat Moisemhe

Guinness Nigeria has bagged second and third place in the Consumer Protection (CP) and Corporate Social Responsibility (CSR) categories respectively at the 2024 Advertisers Association of Nigeria (ADVAN) award ceremony.

Girish Sharma, Managing Director, Guinness Nigeria, via a statement on Wednesday in Lagos, noted that the company continued to set standards for impact-driven initiatives and brand excellence.

Sharma said that winning the award reinforced the company’s dedication to making a ”real difference”; whether by empowering women through Plan W or creating unforgettable experiences with its brands.

He added that consumer-focused engagement was at the heart of everything the company does.

“These accolades are a testament to our incredible team, our valued consumers, and our unwavering drive for excellence.

“The ADVAN award for CSR Campaign of the year recognises Plan W, Guinness Nigeria’s long-standing initiative inaugurated in 2019 to empower vulnerable women across Nigeria,” he said.

Sharma explained that the Plan W programme provided women, often struggling single mothers, physically or visually impaired, with capacity building for setting up small micro businesses.

He added that it supported with trade assets, and business mentorship, enabling them to establish and sustain businesses.

According to him, till date, Plan W has benefited more than 1,400 women across eight states, including 10 per cent of participants living with disabilities.

The Guinness Nigeria MD said that the Guinness Nigeria’s Smirnoff Ice “Chill and Win Big” campaign, which secured 2nd place, was recognised for its bold and innovative approach to consumer engagement.

Yinka Bakare, Marketing Director, Guinness Nigeria, said the company, aside marketing products, create movements, culture-shaping experiences, and connections that matter.

According to him, ‘Chill and Win Big’ was more than a promotion; it was a bold statement about how we reward loyalty and bring excitement to our consumers’ lives.

He said that the recognition underscored the company’s commitment to pioneering industry-defining campaigns that push boundaries, captivate audiences, and cement its brands as market leaders.

Bakare added that the company would continue to raise the bar, delivering groundbreaking experiences that keep consumers engaged and excited.

“With these latest recognitions, Guinness Nigeria continues to cement its reputation as a leader in sustainability-driven initiatives and consumer engagement.

“The company’s ongoing investments in CSR programmes like Plan W and dynamic marketing campaigns underscore its commitment to delivering impact beyond business success.

“As the industry evolves, Guinness Nigeria remains at the forefront, driving innovation, inclusivity, and consumer engagement in ways that shape market trends and redefine brand experiences.

“Its recent achievements at the ADVAN Awards serve as further validation of the company’s ability to balance commercial success with social impact, setting a benchmark for others in the industry,” he said. (NAN)

Edited by Deborah Coker

Gboko communities enjoy Dangote Cement CSR schemes

Gboko communities enjoy Dangote Cement CSR schemes

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By Ismail Abdulaziz

The Dangote Cement in Gboko, Benue, has scaled up its Corporate Social Responsibility (CSR) schemes for its host communities, the News Agency of Nigeria (NAN) reports.

This is contained in a statement from its Branding and Corporate Communications Department, on Wednesday in Abuja.

It said that this was its expanded interventions as part of the company’s observance of Global Sustainability Week.

Sustainable Week is a private initiative that tackles sustainability in its three dimensions: economy, social and environmental.

“Dangote Cement Plc., Gboko is committed to addressing the impact of its activities and contributing to sustainable development through projects and initiatives that promote safe, inclusive, and sustainable communities,” it said.

It added that the annual Sustainability Week initiatives include medical and charity outreach programmes.

‘’The Sustainability Champions in Gboko serve as role models for students, making a positive impact on their lives.

‘’The company engages students through environment clubs established in local schools during World Environment Day, which are used for educational and engagement sessions.

‘’Empowering women remains a key focus of the company’s programmes in the community,’’ the statement added.

This year’s Sustainability Week was launched on Monday in Gboko by the Plant Director, Louis Raj, who emphasised that Dangote Cement is one of the most socially responsible companies in Nigeria.

NAN reports that some of the programmes during the week in Gboko communities are training in liquid soap and Vaseline production, school mentoring, medical outreach, and donations to orphanages.

It said that the President of the Dangote Group, Aliko Dangote, is encouraging businesses to adopt energy efficiency practices in light of the on-going global climate crisis.

Head, Sustainability at Dangote Cement Plc., Dr Igazeuma Okoroba, had said the manufacturing giant was committed to sustainability of its Corporate Social Responsibility.

Okoroba said: ‘’this year’s sustainability week afforded the cement company another opportunity to demonstrate our love for humanity by sharing our sustainability message and showing support to the residents of our host communities.”(NAN)(www.nannews.ng)

Edited by Joseph Edeh

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