Chinese expert urges Africa to leverage exhibitions to reshape continent’s narrative
By Sarafina Christopher
Mr Li Xuda, Director of Chinese cultural centre in Nigeria on Thursday called on Africa to use photo exhibitions to project the continent’s image positively to attract tourists and potential investors.
Li made the call in an interview with the News Agency of Nigeria (NAN) in Abuja on the sidelines of a photo exhibition titled, “A Renewed Glimpse into Africa: Exhibition of Chinese Artist Works Inspired by Their Trip to Africa”.
According to Li, photography engages storytelling through interactive displays that captivate visitors and inspire them to explore the beauty and richness of a country.
He added that evolving the stories told in and about African culture by distributing accurate and empowering stories is key to reshaping Africa’s narrative and attracting tourists to the region.
“We believe that exhibitions are valuable in showcasing the diverse cultures, landscapes, and people of Africa in a positive light.
“Through these photos, we can see the beauty, resilience, and vibrancy of African communities shedding light on their unique traditions, customs, and way of life.
“Africa is a land of culture with splendid civilisation and abundant natural resources.
“We also believe that this exhibition will strengthen ties between China and Africa and pave the way for increased tourism and economic opportunities,” he said.
NAN reports that the photographs were taken by Duan Tiejun, Chairman of Tianjin Culture, Tourism, and Photographers’ Association, among others who visited Senegal, Tanzania, Nigeria, Mauritius, and many other African countries.
NAN also reports that about 70 students from various schools were in attendance for the photo exhibition. (NAN)
Edited by Emmanuel Yashim
Published By
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Editor/Assistant Chief Correspondent,
FCT Correspondent,
NAN Abuja.
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